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Armenia Export Catalog

The project "Armenia Export Catalog" (www.aec.am) was first conceived and implemented in 2002. It is regularly being issued for 8 years. To date, the Association has implemented 4 projects:
Armenia Export Catalog
Armenia Export Catalog 2003-2004
Armenia Export Catalog 2005-2006
Armenia Export Catalog 2008


Prerequisite for creating directory was Armenia's gradually entering the global market which needs promotion  and developing exports in order to ensure further economic growth of the country.
The aim of the project «Armenia Export Catalog» is to allow competitive local companies to present their products and services in overseas markets, as well as raise awareness of foreign companies of companies with export potential operating in Armenia.
For each company participating in the catalog information about the products or services is collected, processed and presented with an indication of their specificity, certificates, supply and transport conditions, availability of experience of export operations, etc. In addition, the Catalog includes economic information unit, which shows the development and current status of the Armenian economy, banking system, customs and tax control and the export-import relations.
The first draft of the «Armenia Export Catalog» was implemented in August-December 2002 and immediately showed a much more successful result than it was expected. The Catalog involved 63 companies working in food production, industrial goods and services. Directory was funded by the U.S. State Department, Bureau of Educational and Cultural Affairs under the grant from the Cambridge-Yerevan Sister Association. This project was aimed at filling the information vacuum in U.S.  towards Armenia and its export potential. The project has caused great interest both of participating companies, as well as of many international trade organizations. The great interest in the Catalog aroused among gavernmental bodies responsible for the development of Armenian export, small and medium businesses. The project was presented at regional conference in Georgia, organized by IREX, where it was recognized as one of the best projects implemented in South Caucasus.
At the request of the Ministry of Foreign Affairs of Armenia and Russian Embassy in Armenia, the Association additionally reprinted 200 copies of the Catalog.  Also, additional 1000 copies were printed within the preparations for the All-Armenian business forum in 2003 commissioned by the Armenian Development Agency, Ministry of Commerce and Economic Development, the World Bank and the DAI ASME. These Catalogs were distributed among businessmen and again received high marks. Thus, instead of the pilot 100 copies  1400 copies were published.
The project "Armenia Export Catalog 2003-2004" was conducted by the Association as a result of the great successof the previous Catalog taking into account the high demand for it. Within the project AMA actively collaborated with Eurasia Foundation, Armenian Development Agency, USDA, DAI, IREX, the Union of Industrialists and Businessmen of Armenia (SPA), National Center for Small and Medium Business, RA, World Bank, Russian Embassy in Armenia, etc.
Instead of the planned 2000 printed and 1000 CD copies we issued 3000 full-color printed catalogs (A4) and 4000 CD (2000 CD in English and 2000 CD in Russian). The on-line version of the Catalog was also created. The Catalog included 151 companies (instead of the planned 100), which represented their products and services to foreign businesses.
Further, the Armenian Marketing Association implemented the project «Armenia Export Catalog 2005-2006». Under the agreement with the Ministry of Foreign Affairs Catalogs have been distributed in more than 47 countries where Embassies and Consulates of RA exist, as well as among business circles of the diaspora. It should also be noted that the Armenian Development Agency presented 1000 CD, and 300 printed Catalogs at the World Exhibition «AICHI 2005» in Japan. Catalogs were also provided to the  Office of the President of Armenia and other government agencies for submission to the foreign delegations and dignitaries.

Next project was "Armenia Export Catalog 2008" in collaboration with partners from Georgia - «ICTPL», Azerbaijan - «Azerbaijan Marketing Society», as well as the Eurasia Foundation Program for Cooperation in the South Caucasus and the U.S. Agency for International Development (USAID).
The content of printed and electronic versions do not differ from previous projects, but this project is renowned for being a part of the regional project  «South Caucasian Export Catalog» initiated by the Armenian Marketing Association. The project involves our partners from Georgia and Azerbaijan. In 2008 this Catalog was distributed by Armenian Marketing Association in the following ways: according to agreement with the Ministry of Foreign Affairs printed and electronic versions of the Catalog were sent to the countries where Embassies and Consulates of RA operate. The Catalog was presented at various international exhibitions and conferences by Armenian Development Agency and the Chamber of Commerce in Armenia. The Catalog was also spread among the business community in the Diaspora.
Each Catalog has been awarded a high evaluation by the foreign embassies in Armenia, the largest import-export organizations operating in foreign countries, ministries of Armenia, the World Bank, USAID and manyl other companies, which consider the Catalog the best information source on the export potential of Armenia . Catalogs were presented during a number of activities promoting exports, held both in Armenia and abroad. The catalog was awarded a positive assessment of Armenian and foreign business community and the diaspora.
Armenia Export Catalog has established itself as a popular and effective project with great success not only within our country but also abroad. As a result, the majority of listed companies now export their products to different countries, creating effective business relationship between the internal and external markets.